Logo

Design

Branding | Combination Mark | Retail

Century Hypermarket | Logo

By Ammie-Marie Littke

On Wednesday, August 18, 2021 @ 7:30 pm

Century Hypermarket Logo | © 2021 Ammie-Marie Littke
Century Hypermarket Logo | © 2021 Ammie-Marie Littke

Century Hypermarket Logo | © 2021 Ammie-Marie Littke

Century Hypermarket Logo | © 2021 Ammie-Marie Littke

Century Hypermarket Logo | © 2021 Ammie-Marie Littke

ABOUT THIS WORK

Century Hypermarket is a consignment and discount merchandise store at the Four Seasons Flea Market in Campbell, Ohio.

OBJECTIVE: Create a logo that represents timelessness, playing on the phrase "Century" within the store name.

Utilizing the design of a globe, the emblem/icon of the logo ultimately turned into a representation of Atlas holding the globe.

In Greek mythology, Atlas is a Titan condemned to hold up the heavens and sky for eternity.

COLOR SCHEME: Must represent wealth or prosperity, much like the ancient Greeks would have used gold and other precious metals; gold and black (onyx).

Ammie-Marie

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